Let’s talk about something that often gets overlooked when it comes to positioning and messaging for your company. It’s usually the last thing brands think about—but often the first thing your audience notices. It’s what creates that “wait, they get it” moment in someone’s head. And for startups in crowded markets, it’s a non-negotiable. That…
The global content marketing industry is projected to skyrocket from $564.8 billion in 2025 to nearly $2 trillion by 2032. As the idea of ‘content’ continues to evolve—spanning everything from SEO blogs to social-first videos—traditional in-house teams are struggling to keep up. Enter the rise of fractional content marketing teams: lean, specialized, and built for…
Introduction 67% of SaaS companies still struggle to find the right agency partner. The problem isn’t lack of options. It’s knowing how to choose. Most SaaS founders face three critical problems when selecting a content marketing agency: Agencies claim they “understand SaaS” but produce generic content Their past results don’t translate to actual ROI Their…
The dark truth about most business websites? They don’t work. Not because they look bad, but because they say the wrong things. Research from Nielsen Norman Group shows visitors leave websites in just 10-20 seconds. That’s barely time to read two sentences. A website copywriter does more than put words on a page. They turn…
Your website isn’t just a digital placeholder—it’s the face of your business and your most powerful marketing tool. But without the right messaging, your site might be missing the mark. That’s where our website copywriting service comes in. We help you turn your website into a conversion engine with copy that resonates, guides, and drives…
Remember when brand positioning was all about us? Who we are, what we do, how we sound – we thought we decided that. But the truth is, we don’t. It’s actually our customers who decide it for us. The New Brand Positioning Playbook: Put Your Customers First Back then: We used to ask ourselves: “What’s…
No more wasting time and budget on ineffective messaging and content. We’ll help you align around your message and connect with the right audience across the right channels.
© 2025 Laurel Leaf. All rights Reserved.
© 2025 Laurel Leaf.
All rights Reserved.
