We Tell stories that sell

We help high-growth B2B SaaS, tech, and service-based businesses identify their unique differentiator and translate it into content that drives demand.

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99% of Stories Fall Short

They confuse buyers. Create friction during the sales process. Take away from your brand credibility. And, worse, drive leads away from you and towards your competitors.

Sound familiar? That’s where Laurel Leaf comes in. We’re here to:

Make your value crystal clear to your ideal clients. Create clarity during the sales process. Root your stories firmly in strategy and customer insights. Generate clicks and conversations with the right leads.

OUR STORY

how we can Help you

Build a Strong Verbal Identity


We create verbal brand identities that resonate deeply with your audience, pushes beyond typical limits, and keep you top of mind during key moments.

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Position your product or service for success


Make your product or service the #1 choice for your customers through messaging and copy that inspires action.

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Create a powerful social presence


We help founders and leaders create authentic social content that boosts awareness, drives demand, and builds lasting relationships.

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industries we've helped

  • SaaS
  • Health Tech
  • HR Tech
  • Creative Services
  • Consulting & Professional Services
  • Staffing & Recruiting
  • Travel, Tourism, Hospitality
  • Travel, Tourism, Hospitality
  • Staffing & Recruiting
  • Consulting & Professional Services
  • HR Tech
  • Health Tech
  • SaaS

Here's How We Do it

We’ve fine tuned our own recipe for success called DRIVEN.

01

Discovery

Before we do a single thing, we make sure to understand you, your target audience, and your goals. Nothing else can happen before that.

02

Research

Now we dig deep into the weeds and understand where you’re at right now with your marketing to identify any missing gaps.

03

Integrate

Once we’ve gotten our findings together, we’ll put all the puzzle pieces together to build out a strategic roadmap to help you get where you want to go.

04

Visualize

From there, we’ll help you execute on your roadmap, with a vision that includes what steps we’ll take, how often, and why.

05

Embark

Now, we hit “go” on  generating demand. You know, the fun part we’ve all been waiting for.

06

Nurture

We continuously monitor, nurture, and refine your efforts while scaling successful campaigns and activities for long-term growth.

~ Josiah Daves
Founder and Marketing Director at Arcbound Marketing

I write ads every single day, we have over $100M in ad spend, so we’re really experienced with bad writers, quality writers, what works, and what doesn’t. For you guys to go through everything and only have one round of edits before everything was 100% the way I would want to be represented was extremely impressive. I would rather pay you guys 3x the amount I did than spend all the time that I’ve been with all the other people and that I’ve seen with other companies.

~ Liva Bileskalne
Strategic Project Manager

I had the pleasure of working with Laurel Leaf on a recent copywriting project for our website, a B2B SaaS product. The collaboration was seamless and professional, and their team made the entire process easy and efficient. Communication was always quick, and the final product is amazing. I highly recommend Laurel Leaf for any copywriting needs.

~ Anna Cashman
Senior Brand Manager at GetYourGuide

Laurel Leaf was everything you want in a copywriting partner. Besides producing a considered, polished document that absolutely nailed the brief, they made sure to set realistic deadlines and invested time in really understanding the ask before beginning. They even worked with us to make the guidelines more actionable. Basically, it felt like Laurel Leaf was as invested in our project as we were. We've already got more projects with their name on it.

~ Vanessa Otero
Founder and CEO at Ad Fontes Media

Laurel Leaf's copywriting skills are exceptional. They were able to understand our real story and value proposition from both listening to us and reading up on our existing materials. Then they transformed that knowledge into website copy that was compelling and succint. Since they edited our website copy, we've seen our daily email sign-ups double and significant increases in several other calls to action.

~ Jennifer Bleam
Cybersecurity Sherpa

Laurel Leaf hit my landing page copy out of the ballpark. Their messaging spoke to my website visitors on an emotional level, and the copy helped me get the sign-ups I needed for my annual event. Laurel Leaf was very easy to work with, and I highly recommend their services if you need quality copy with a speedy turnaround.

~ Steven O’Rourke
Associate Creative Director at Media.Monks

I saw firsthand Defne and the team's creativity in terms of copywriting. I was also impressed by their keen eye for detail, project management skills, and openness to collaboration. The one thing I will miss most about working with Laurel Leaf is their ability to communicate complex ideas in a simple and engaging manner.

What about the results?

Our work doesn’t just talk. It performs.

Since working with us, our clients have:

    • 3x’d their landing page signups
    • Secured over 7 figures in funding
    • Seen 70% conversion rate increases
    • And much more
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How GetYourGuide Increased Conversion Rates by Nearly 70%

see case study

Get the 5 steps we use to position brands for profit

If you ever feel like you’re shooting in the dark in your marketing campaigns, sign up for our FREE email course. 

You’ll learn how to understand your customers (better than they understand themselves), how to stand out (even in a saturated market) and make sure your next campaigns outperform your current ones. 

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