about us
Think of us as your marketing strategy & execution team
Most marketing agencies focus on execution. But they can’t help you find answers to your most urgent questions:
“How do I position myself in a crowded market?”
“How can I turn my GTM strategy into content strategy?”
“How do I keep up with changing trends and markets?”
That’s what we’re committed to doing at Laurel Leaf.
By getting to the heart of who your customers are and the problems you solve for them, we help you launch and hit the market with a message that hits, no matter what the channel.
After we nail your GTM fundamentals, we create and ship content from first touch to close. Sound interesting? Hit the link below.
Meet Our Founder
Turkish, Dutch, and American, our Founder, Defne Gencler, has spent her entire life figuring out what it means to connect with different audiences.
Forever the “new kid,” she turned to the pen which led to:
10 years digital marketing.
Experiences at Google, Viacom, Fortune Magazine.
And over 30K combined followers on social media.
And, of course, Laurel Leaf, where she’s served over 100 brands and founders find what makes them special and share it with the world.
Here's What Drives Us
When we work with our clients, these are the value we bring to the table.
Dig Deeper
Our work as marketers isn’t to nod our heads at the first answer you give us. It’s to go beyond that. Don't be surprised if we ask you questions like “What's driving this approach? Or why would this resonate with your customers?” By going deeper, we'll uncover the truth of the matter.
Thrive Together
Look, we're here to give you as many ideas as we can. If you spot a missing gap, you can help us be better, too. Only by putting our minds together can we reach your customers' hearts and minds.
Create Clarity
No matter what we do, clarity comes first. You’ll see it run through everything we do. We're not afraid of asking for clarification and providing it, either. Our goal is to make sure you never have to wonder what's going on.
Serve Solutions
They always say "Don't shoot the messenger." But honestly, sometimes, the messenger needs to work on their delivery. If you're ever experiencing roadblocks in a project or we have to raise a concern, you can expect a solution to go with it.
Prioritize Progress
When you're trying to reach customers, it's easy to get stuck on perfection. But focusing too much on perfection can get in the way of progress. And no one's going to buy what you're selling if it's not even out there, right?
Cultivate Connection
Every agency says this, but we truly believe in building a partnership with our clients. Our hope is that you get as much out of our engagement as possible. If there's a challenge you're facing, we'll find a way to solve it.
