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Travel, Technology

How Intersection Real Estate Saw a 72% jump in conversions


Conversion rate increase


Launch year

The Problem: little to no conversions

Intersection Real Estate’s website faced a common issue seen on many websites:


The content wasn’t interesting and relevant enough for their audience.

Not to mention, it lacked clear prompts and CTA’s for their users to engage with.

They were seeing some traffic, but none of them felt compelled enough to convert. 

Our Solution: Website Copy and Content Strategy

→ Performed a deep dive into the company and their customers 

→ Wrote website copy that showcased expertise in their industry

→ Showcased statistics, testimonials to further establish authority

→ Improved CTA copy and focused on emotional outcomes

The Result: Conversions Rose by 72%

Working side-by-side with our design partner, we built and wrote a new website that led to a significant improvement in performance.


Conversion rates jumped by 72%, showcasing the effectiveness and relevance of the new copy and its ability to convert new leads. 

Interested in Improving your Conversion Rates?